Privacybeleid

Last updated: July 13, 2025

Soft & Sleepy operates this webshop and website, including all related information, content, features, tools, products, and services (the “Services”), with the goal of providing you, the customer, with a thoughtful and personalized shopping experience. Soft & Sleepy uses the Shopify platform, which enables us to deliver these Services to you. This Privacy Policy explains how we collect, use, and share your personal data when you visit our website, use our Services, make a purchase, complete a transaction, or otherwise communicate with us.

If this Privacy Policy differs from our Terms of Service, this policy takes precedence regarding the processing of your personal data.

By using our website or Services, you acknowledge that you have read this Privacy Policy and agree to how we collect, use, and share your information.

What Personal Data Do We Collect?

By “personal data,” we mean any information that identifies you or can reasonably be linked to you. Anonymous or de-identified information does not fall under this definition.

Depending on your interaction with our Services and applicable laws in your country, we may collect the following categories of personal data:

  • Contact details: name, address, billing address, shipping address, phone number, email address.

  • Payment information: credit/debit card number, payment confirmations, transaction details.

  • Account information: username, password, preferences, settings.

  • Transaction data: products you view, add to cart, purchase, return, or exchange.

  • Communication data: anything you share with us through customer service or email.

  • Device information: device type, browser, IP address, unique identifiers.

  • Usage behavior: how you interact with our website or Services (navigation, clicks, etc.).

Sources of Personal Data

We collect data:

  • Directly from you when you create an account, place an order, or contact us.

  • Automatically via your browser or device (cookies, sessions, log files).

  • Through service providers, such as payment processors or shipping partners.

  • From third parties or partners, such as marketing or advertising platforms.

How We Use Your Personal Data

Depending on how you interact with us, we use your data for the following purposes:

  • To deliver and improve our Services: processing orders, shipping, account creation, remembering preferences, handling returns, and providing a personalized shopping experience.

  • Marketing and advertising: sending promotional emails, offering deals, and showing ads based on your behavior on our site.

  • Security and fraud prevention: protecting your account and detecting unauthorized use.

  • Customer support: responding to inquiries and complaints.

  • Legal obligations: complying with laws or official requests from authorities.

Sharing Personal Data

We may share your personal data:

  • With Shopify, our e-commerce partner, and other service providers (e.g., shipping, payment, IT services).

  • With marketing partners to display targeted advertisements.

  • With your consent, such as for delivery or social media integrations.

  • Within our corporate group or during business transfers (e.g., mergers, acquisitions).

  • To comply with legal obligations, in disputes, or to protect our rights.

Relationship with Shopify

Our webshop is powered by Shopify. Shopify processes personal data you provide to us or that is collected through interactions with our site. Shopify may use your data in combination with other stores and services on the platform.
For more details on how Shopify handles your data, please consult the Shopify Privacy Policy.

Third-Party Links

Our website may contain links to external websites. We are not responsible for the content, security, or privacy practices of such sites. We recommend reviewing their privacy policies before sharing personal data.

Children’s Data

Our Services are not intended for children under the legal minimum age in your region. We do not knowingly collect personal data from minors. If you are a parent or guardian and wish to have your child's data removed, please contact us.

Security and Retention

Although we apply appropriate security measures, we cannot guarantee 100% protection. Sending information is always at your own risk.
We retain personal data as long as necessary to provide Services, comply with legal obligations, resolve disputes, or enforce policies.

Your Rights

Depending on your country of residence (e.g., within the EU, the Netherlands, or California), you may have the following rights:

  • Access: You may request to see the data we hold about you.

  • Correction: You may request correction of inaccurate data.

  • Deletion: You may request deletion of your data.

  • Portability: You may request a copy of your data and transfer it to another party.

  • Objection to marketing or profiling: You may object to personalized advertising.

You can exercise these rights via our website or by emailing info@softandsleepy.com. We may need to verify your identity before processing your request.

International Data Transfers

We may process or store your data outside the country where you live. For transfers outside the EU or UK, we use recognized legal mechanisms such as the European Commission’s Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. In the case of significant changes, we will post an update on the website and adjust the “Last updated” date accordingly.

Contact Information

If you have questions, requests, or complaints regarding this Privacy Policy, please contact us:

Soft & Sleepy

Company Name: Hmarketing
Email: info@softandsleepy.com
Phone: +31 6 26722261
Address: Midden Engweg 2a, 3881TT Putten, The Netherlands
Company Address (no visits or returns): Woldstraat 32A, 7941LK Meppel, The Netherlands
Chamber of Commerce (KVK): 81002246
VAT Number: NL003515174B57